Terms of Service

The rules for using Shopworth

Last updated: 29 March 2026

Plain English summary: Shopworth is a free grocery price comparison tool. We show you prices, you decide where to shop. We're not a retailer — we don't sell groceries or process payments.

1. About these terms

These terms govern your use of the Shopworth website (shopworth.co.uk), mobile application, and related services (together, "the Service"). By using Shopworth, you agree to these terms.

Shopworth is operated by Shopworth Ltd, a company registered in England and Wales. Registered address: [To be updated].

2. What Shopworth does

Shopworth is a grocery price comparison service. We:

Shopworth is NOT a retailer. We do not sell groceries, hold stock, process payments, or deliver orders. When you click "Purchase from [Store]", you leave Shopworth and complete your order directly with the retailer.

3. Your account

4. The service is free

Shopworth's core price comparison service is free and will remain free. We may introduce optional premium features in the future (e.g. Shopworth Premium at £2.99/month), but the core comparison will always be free.

We make money through affiliate commissions when you complete a purchase via our checkout links. This does not affect the price you pay — you pay the same as if you went to the retailer directly.

5. Pricing accuracy

We work hard to show accurate, up-to-date prices. However:

The price you see on Shopworth is our best estimate. The final price is always determined by the retailer at checkout. Shopworth is not liable for price differences.

6. Product availability

Product availability shown on Shopworth is based on the retailer's latest data. Products may become unavailable between when you view them on Shopworth and when you checkout on the retailer's site. Shopworth is not responsible for product availability.

7. AI assistant

Shopworth includes an AI-powered shopping assistant. This feature:

8. Retailer relationships

Shopworth is an independent service. We are not endorsed by, affiliated with, or sponsored by any of the supermarkets whose prices we compare, unless explicitly stated. Retailer names, logos, and loyalty programme names are trademarks of their respective owners.

9. Your responsibilities

When using Shopworth, you agree not to:

10. Intellectual property

The Shopworth name, logo, app design, and original content are owned by Shopworth Ltd. You may not use our branding without written permission. Retailer logos, product names, and pricing data belong to their respective owners.

11. Limitation of liability

Shopworth is provided "as is" without warranties of any kind. To the fullest extent permitted by law:

Nothing in these terms limits our liability for death or personal injury caused by negligence, fraud, or any other liability that cannot be excluded by law.

12. Termination

You can delete your account at any time by emailing hello@shopworth.co.uk. We will delete all your personal data within 30 days.

We may suspend or terminate your account if you violate these terms, with reasonable notice where possible.

13. Changes to these terms

We may update these terms from time to time. We will notify you of significant changes via email or in-app notification. Continued use of Shopworth after changes constitutes acceptance of the updated terms.

14. Governing law

These terms are governed by the laws of England and Wales. Any disputes will be subject to the exclusive jurisdiction of the courts of England and Wales.

15. Contact us

Questions about these terms? Contact us: